Surfing has always been rooted in fish tales -stories of mysto waves in distant lands and questionable accounts of maneuvers landed. It's the his or her stories, the Folklore. They get bigger and better with each telling until they become your own target to bullseye the next time you're out.
It's the Folklore that motivates us to create our own experiences that go beyond the time we spend in the water. This is our belief and it's only fitting that we have a name that fits us.
Welcome to FLKLR SURF.
When we were growing up, they said the little things didn't matter. Clearly, we weren't old enough to know what they were really talking about. Sadly, they didn't have what we do now. ;) Take a look below at these insatiatable items without overcompensating... on price.
Each issue revolves around a city’s not-yet-scene, and the art and unknowns it has to share. Folklore is an offering across international boundaries, in the way that every grandmother makes you eat when you visit. Folklore is an alternative lens for the creative ocean way-finder.
First issue Fall / Winter 2014
You and us
You and us
Formed at the foundation of function and form, everything we do is about the balance between collaboration and craftsmanship. We create quality, not quantity.
This is what makes FLKLR rare and we will not compromise our character.